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Employer branding and recruitment

Why you may need it:

By partnering with us, your company can build a more compelling and effective recruitment process that draws in high-quality candidates and positions you as an employer of choice. According to McKinsey & Company, organizations that successfully strengthen their employer brand are seeing a 50% improvement in applicant quality and a 25% decrease in employee turnover. Furthermore, McKinsey's 2022 report highlights that companies that invest in a strong recruitment process, aligned with a compelling brand narrative, are winning the "war for talent" by attracting top candidates who are increasingly selective in today’s competitive job market. Additionally, Google’s renowned recruitment process, which is streamlined and data-driven, has allowed them to maintain a top position in the market for talent, helping them attract the best and brightest minds in the industry.

Source: McKinsey — How Companies Can Win in the War for Talent (2022)

How we help build this process:

Employer branding:

We collaborate with your HR and marketing teams to develop a strong employer brand that reflects your company’s values and attracts top talent. We educate your teams on how to maintain your employer branding efforts effectively. This includes best practices for developing an Employer Value Proposition (EVP), keeping your brand messaging consistent, scaling your branding initiatives as your company grows, and adapting to changes in the market.

Internal creative agency setup:

We help you establish an in-house creative agency that handles all your design, branding, and copywriting needs, ensuring consistency and professionalism in all candidates and employees-facing materials.

Building communication channels:

We set up effective and appropriate communication processes that ensure timely and transparent communication with candidates throughout the recruitment process.

Customized recruitment strategy:

We help your teams to design a targeted recruitment strategy tailored to your industry and needs, including crafting job descriptions, optimizing job postings, and leveraging advanced Applicant tracking systems (ATS).

Application process optimization:

We will assist you to streamline your application process to make it more user-friendly and efficient, reducing candidate drop-off rates and improving overall candidate experience. Additionally, we help equip your recruitment team with training programs, best practices, recruitment scripts, and tools that ensure consistent, high-quality candidate interactions throughout the hiring process.

Ready to transform your workplace?

Contact us today to learn how our tailored solutions can deliver measurable results for your organization.

Contact us